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From Beer to Bibles!

Make no mistake. Ron Meyers is still a promoter. That’s what he does best. But on Oct. 23, 1998, he began to change his product from bikini contests and alcohol to the Bible and spiritual salvation. By his own admission, his festivals in the early- to mid-1990s became well known for their raucous results. He knew that the longer he could get party goers to stay, the more beer he would sell and the more money he would make.

“I’d have 200 kegs of beer, but I’d say I wasn’t responsible for those people getting drunk,” he said. “But the reality was that I was responsible for them getting drunk and arrested. I came to realize that I was feeding those people for that moment, but today I feed their soul.”

His life change came while on a business trip in Atlanta when he realized, “I was unhappy and empty.” He then began an independent, intense study of the Bible. He formed a nonprofit ministry and has never looked back. The only event left over from the old Ron Meyers days is the annual Christmas City Gift Show.

“I asked, ‘God, what do you want me to do?’ And I started to realize that this is what I do best.” Meyers said he isn’t proud of what he used to do, but “I thank God for it. I’m now applying what I learned in the secular world,” he said. “I’m still promoting, but now I’m in the business of promoting God and divine destiny.

Meyers hosted a radio program, “Discover Your Destiny,” for ten years on the American Family Radio affiliate WAOY-FM 91.7 from 3 to 5 p.m. weekdays. The station closed in 2010 and Ron has hopes of bringing a Christian Radio Station back to the Gulf Coast.

This is an excerpt from an article in the Sun Herald in March of 2002, written by Mike Lacy.

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